Group-IB: pirated movies views in Russia hit record highs in 2018

Group-IB, an international company, specialized in preventing cyberattacks, has assessed online piracy market size in Russia in 2017. According to Group-IB experts, the market has grown 21% since 2016 and was estimated at $85 000 000.

Group-IB Anti-Piracy department, specialized in intellectual property protection online, has calculated the number of search queries for «free» movies and TV-shows that reached 10 billion in one year. On average, based on the number of Internet users in Russia (approx. 90 mln), every Internet user watches 110 pirated copies online. Online-pirates shot screen copies of 280 movies in the first 9 months of 2018, which accounted for 80% of all released films in 2018 so far. Almost every film released in 2018 has been pirated and leaked to the web. In 2017, the country’s cinemas showed 477 movies, and 211 of them were pirated, which is 6 times more than a year earlier.

Pirates now are better equipped and use CDNs (content delivery networks), which allow quick video content delivery and significantly lower market entry threshold. Monetization of pirated websites depends on advertising traffic, 75% of which is coming from search engines. The total volume of pirated video traffic in 2017 has increased by 12% and keeps growing.

Andrey Busargin
Andrey Busargin

Brand Protection Director at Group-IB

On average pirates earn $3 per 1000 views. Therefore, an average monthly income of pirated websites owners can reach $10 000. It would cost roughly roughly $240 to create a pirated website, which allows owners to quickly recoup their «business». A pirated website starts paying off after 80,000 views.

About Group-IB

Group-IB, with its headquarters in Singapore, is one of the leading providers of solutions dedicated to detecting and preventing cyberattacks, identifying online fraud, investigating high-tech crimes, and protecting intellectual property. The company’s Threat Intelligence and Research Centers are located in the Middle East (Dubai), the Asia-Pacific (Singapore), and Europe (Amsterdam).

Group-IB’s Unified Risk Platform is an ecosystem of solutions that understands each organization’s threat profile and tailors defenses against them in real-time from a single interface. The Unified Risk Platform provides complete coverage of the cyber response chain. Group-IB’s products and services consolidated in Group-IB’s Unified Risk Platform include Group-IB’s Threat IntelligenceManaged XDRDigital Risk ProtectionFraud ProtectionAttack Surface ManagementBusiness Email ProtectionAudit & ConsultingEducation & TrainingDigital Forensics & Incident ResponseManaged Detection & Response, and Cyber Investigations.

Group-IB’s technological leadership and R&D capabilities are built on the company’s 19 years of hands-on experience in cybercrime investigations worldwide and more than 70,000 hours of cybersecurity incident response accumulated in our leading DFIR Laboratory, High-Tech Crime Investigations Department, and round-the-clock CERT-GIB.

Group-IB is an active partner in global investigations led by international law enforcement organizations such as Europol and INTERPOL. Group-IB is also a member of the Europol European Cybercrime Centre’s (EC3) Advisory Group on Internet Security, which was created to foster closer cooperation between Europol and its leading non-law enforcement partners.

Group-IB’s experience in threat hunting and cyber intelligence has been fused into an ecosystem of highly sophisticated software and hardware solutions designed to monitor, identify, and prevent cyberattacks. Group-IB’s mission is to protect its clients in cyberspace every day by creating and leveraging innovative solutions and services.

Group-IB’s experience in threat hunting and cyber intelligence has been fused into an ecosystem of highly sophisticated software and hardware solutions designed to monitor, identify, and prevent cyberattacks. Group-IB’s mission is to fight high-tech crime while protecting our clients in cyberspace and helping them achieve their goals. To do so, we analyze cyber threats, develop our infrastructure to monitor them, respond to incidents, investigate complex high-tech crimes, and design unique technologies, solutions, and services to counteract adversaries.